“ A secret MLM (pyramid) company that offers eternal life, but in fact it transfers the life forces of its members to those position 'above'. If you get high enough, (meaning you get enough new members) you start to enjoy the benefits. Maybe a willing sacrifice is much more effective for the transfer. But no one says, that a suddenly unwilling member, threatening to tell the authorities, may not loose it involuntarily... thus start people to vanish, and aged corpses are deposited somewhere safe.”
“ In an area albinos are considered to be evil mystics and locals ward themselves against them by turning their backs to them to avoid being mesmerized. Suddenly the angeliclly pale loner with white hair and violet hued-eyes is suddenly an outcast, and his companions are treated as if they have been mystically bonded into his service, and could be treated with attempts to intervene or given the same stony treatment. Expect poor quarters, no hospitality and to pay twice as much for everything.”
“ A young girl with a dirty face and tattered dress stands near the town market offering to sell the PCs freshly cut flowers. They are only a single copper a piece, and smell nice. Perhaps the PCs will be generous with their wealth, or they will not. Great for paranoid parties.”